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19 Crimes Wine uses augmented reality app

Are you a member of the 19 Crimes Wine gang of fans? Then you will love shopping for all your favorite wines from the comfort of your home. We offer a diverse selection of 19 Crimes and other top wines from all over the world. From The Banished Dark Red to the fruit-forward Cali Rose, we have the 19 Crimes wine you crave.

People love to buy 19 Crimes wine because of its distinctive style and attractive price point. 19 Crimes wines are meant to be consumed at a young age, so they are perfect for get-togethers and special occasions alike. Shop the assortment of quality 19 Crimes wine for sale online at BuyWinesOnline and enjoy great prices and fast shipping now.

Does Snoop Doggs 19 Crimes Partnership Send The Wrong Message To Wine Drinkers

Last week, the Australia-based global wine conglomerate Treasury Wine Estates announced a multi-year partnership with rapper Snoop Dogg to bring a California red blend to market under its 19 Crimes label. For those unfamiliar with 19 Crimes, the brand is a supermarket staple thats known for bringing Australias early convicts-turned-colonists to life on its augmented reality labels.

From my perspective, the partnership between a black man and a wine brand associated with criminal activity is troubling and tone deaf given the dangerous, tired stereotypes associating people of color with crime. As just one example, black men have a higher risk of being killed by police than white men, according to the National Academies of Sciences, so the perception can all too easily have real-life consequences.

In his past, Snoop Dogg has been associated with gang violence. He was acquitted in a murder charge, and pleaded guilty in a weapons charge. But in recent decades, criminal activities took a backseat to his smooth West Coast rap flow, and he is still one of the biggest rappers making music today. So why would a successful black star who has a television show with Martha Stewart, a family-friendly cookbook, and a gospel album want to revisit his criminal past, partnering with a wine brand whose labels are animated portraits of convicts?


Given that context, what do black wine drinkers and wine professionals have to say about the partnership? I decided to find out.

Why Is It Called 19 Crimes

19 Crimes wine name is derived from when England once shipped convicts to penal colonies in Australia between 1788 and 1868. 19 Crimes is based on some of the offenses that made a person eligible for automatic transportation to the penal colonies, although many other crimes resulted in this punishment. All of the 19 Crimes’ wine bottles feature photos of real criminals that were transported to Australia.

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Crimes Infamous Rogues Share Their Stories Of Mischief In A New Augmented Reality App

Napa, CA On your next shopping trip, you might meet a 18th-century British convict in the wine aisle! Dont worry, there hasnt been a prison break. In fact, 19 Crimes wines is bringing their band of rogues, depicted on the wine labels, to life with the launch of the first-ever wine Augmented Reality app. Available now via the Apple App Store and , the new app will animate three of 19 Crimes convicts-turned-colonists, who each tell their own infamous story.

19 crimes turned convicts into colonists. In 18th-century Britain, criminals guilty of at least one of the 19 crimes, were sentenced to live in Australia, rather than death. For the rough-hewn prisoners who made it to shore, a new world awaited. As pioneers in a frontier penal colony, they forged a new country and new lives, brick by brick. Today, 19 Crimes wines celebrate the rebellious spirit of the more than 160,000 exiled men and women, the rule breakers and law defying citizens that forged a new culture and national spirit in Australia.

19 Crimes fans have always been genuinely enthusiastic about the authentic 19 Crimes story, experiencing the wines beyond the glass, collecting the corks and posing for photos with the labels. The new 19 Crimes Augmented Reality app offers a new and exciting way to experience the 19 Crimes story, told by the convicts-turned-colonists themselves!

Media Contact: Erin Jaffe, Nike Communications, , 980-9657Brand PR Contact: Lily Lane, 19 Crimes, , 299-3252

Crimes The Banished Dark Syrah Red Wine 75cl

19 Crimes
  • A dark red shrouded by purple hues
  • Intense lifted dark chocolate and vanilla
  • Aromatics balanced with blackberry and plum fruits
  • Full and round on the palate with a distinct sweetness
  • The palate has a long rich plush finish brooding with dark forest fruits
Age Verification Required on Delivery: This product is not for sale to people under the age of 18. To confirm the recipient is over 18 years, valid photographic ID with a date of birth may be required upon delivery. The driver will input your year of birth into their device and may then require an ID check to complete the age verification process. The driver will not be able to access your information once the delivery is complete.See Details

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Explore The Criminal Family

Discover the different varietal wine bottles, and see each separate criminal bring their own story to life using the Living Wine Label app, through Augmented Reality.

The full range:- ’19 Crimes -Red blend’ / ’19 Crimes -Cabernet Sauvignon’ / ’19 Crimes -The Uprising’ / ’19 Crimes -The Banished’ / ’19 Crimes -Chard’.

31.3 x 7.5 x 7.4 cm 1.33 Kilograms
Item model number
Best stored in a cool dark place.
Serving Recommendation
4.8 out of 5 stars
Best Sellers Rank
8 Aug. 2019

These Real Criminals Forged A New Country And New Lives This Wine Honours The History They Wrote

Tasting Notes -on the nose

Defiant by nature, bold in character. Always uncompromising. Witness bright red crimson hues heed the intense, lifted vanilla aromas balanced with riper red to dark berry fruits that rise in defiance from the glass.

Tasting Notes -on the palate

The vanilla aromatics carry through to the palate and complement subtle flavours of chocolate and cedart spice. Full and round, with a distinct sweetness giving a rich fruity mouthfeel.


– Matured in 100% American oak.

– Harvest date: March 2018

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Learn About The 19 Crimes That Inspired A Wine Label

If Johnny Cash were alive today, hed drink 19 Crimes. Thats because this rebellious wine label is turning old-world British rouges into vino inspiration at a price point we love, and with a dash of gaming fun via .

19 Crimes fans have always been genuinely enthusiastic about the authentic 19 Crimes story, experiencing the wines beyond the glass, collecting the corks and posing for photos with the labels, says Doug Altmeyer, 19 Crimes senior brand manager. The new 19 Crimes AR app offers a new and exciting way to experience the 19 Crimes story, told by the convicts-turned-colonists themselves!

But lets back up

If you havent seen the bottles of wine labeled with vintage mug shots of former criminals turned Australian colonists, you need to go to the store and look for it now. The men adorning the 19 Crimes labels were punished to transportation at the start of 1783 for committing at least one of the 19 crimes. Those lawless who survived at sea went on to become pioneers in the frontier penal colony we know fondly as The Down Under.

These wines are bold, smooth, and come to life under your smartphone. Thats because 19 Crimes is one of the first wine or spirits brand to jump on the AR bandwagon . Dont be surprised if, come spring 2018, you see every beer, whiskey, and pinot touting their own AR app. But in the case of 19 Crimes, it makes total, complete, fantastic sense.

Also worth mentioning: consider joining this True Crime & Wine Club .

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